Company History

IVY Beauty Corporation was established in November 1999 with a mission to provide quality, value-added, value for money personal care products to enrich the life of consumers in their beauty and grooming needs. Its vision was to be a global marketer of quality and state-of-the-art personal care products for the Malaysian and International Markets. True to its vision, today IVY beauty top brands has stamped its presence in 34 countries across 5 continents and is still growing and spreading its wings.


Most of the products supplied are halal certified by the highly regarded and widely recognized Malaysian Halal Authority JAKIM.

Lead by a forward looking management, IVY Beauty is also a ISO 9001:2015 and GDP certified company. Its manufacturing arm, Leivy Laboratories Sdn Bhd is GMP, Halal, ISO 9001:2015, GLP and GDP certified.

Awards & Recognition


IVY Beauty Corporation is listed as a key players for halal cosmetic product (under Halal manufacturing segment) in State of Global Islamic Economy 2016/2017 reported by Thomson Reuters collabration with Dinar Standard. Thomson Reuters is a Canadian multinational mass media and information firm.

Malaysia and Indonesia account for 65 percent of Southeast Asia’s total Halal
cosmetics sales, at $1.03 billion by end 2016, reflective of the advanced nature of the Halal sector in both countries, and corresponds with sizable Muslim populations. Wardah, an Indonesian Halal brand, is a notable Halal cosmetics player, as is Malaysia’s IVY Beauty Corporation. East Asian brands with dedicated Halal lines account for 20 to 25 percent of the overall market.

Our Values

The core of the company success is driven by its belief and strong adherence to the following principle which is upheld by all stakeholders ie. Shareholders, employees, creditors, customers :

The Company Halal Policy below reflects its adherence to the above principle.